It's amazing how many people who learn to code HTML suddenly decide that they're graphic designers and are qualified to design a logo, a brocure, etc. Mother of God.
True, if you're a good programmer, you have an understanding of information hierarchy; that is, you can bite data off into chunks people can digest. This is primo important in design.
But this is a world of difference from understanding colors, textures and the emotional and logical psychology behind a good logo.
A good logo pops. It has emotional appeal. A person can look it and instantly gets a feel for it. They can tell you what it would smell like, what it would feel like to touch. This isn't hippie crap. This is emotional appeal, and it's how you get people to pay attention. A graffiti artist who's never touched a computer is likely to have a much better grasp of how to do this than someone who's a kickass Java programmer and can write object-oriented programs with nothing more than a text editor.
Props to you, web developers - without you the interweb would just be a glorified collection of word docs. But just 'cause you can plug in a toaster doesn't mean you're an electrician.
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